There is no doubt about the fact that bloggers are fast becoming mainstream figures and celebrities. Countless Vloggers on YouTube enjoy a fan following of millions of people from all over the world. The same can be said for a number of bloggers as well. What’s more, you can find information on almost any subject that you’re looking for – whether its information about the best travel hotspots in the world or insights into the best health and skin care routines. In fact, bloggers like Whitney from Fashion A Bella and Emilie Sobel from Soul in Stilettos are known to casually educate millions of people about how to make the best purchases.
Emilie Sobel, a writer, designer, photographer and artist, has inspired countless ladies around the globe with her witty humor, friendly style and creative posts about things like shopping whenever you desire, starting off your own trends and learn what and when to wear. She is the author of the extremely popular blog, Soul in Stilettos (www.emiliesobel.com), a fashion blog that tries to educate its readers about Emilie’s inspirations and likes. In one of her posts, Emilie had featured the OROGOLD 24K Multi Vitamin Collection and spoke to her viewers about why she thought that this skin care collection was an excellent addition to her daily skin care routine. In fact, she managed to create a relationship with the Multi Vitamin Collection like no other and inspired countless others to try out the Multi Vitamin Collection from OROGOLD.
As bloggers gather more knowledge about products that they review, so does their audience. Yes, they might have begun their journey with a small post or a video about a new brand in the market, but they soon evolved into offering detailed reviews along with insider information about the brands that they reviewed for their readers and viewers.
One of the best examples of such a post would be the 24K Multi-Vitamin Series review offered by the Southern Flair Blog. The Southern Flair Blog is a beauty and fashion blog run by Leslie Presnall, a 7th grade English teacher cum fashion blogger. In this article, Leslie talks about her experience with the 24K Multi-Vitamin Collection and describes exactly how the collection managed to transform her skin care routine. Leslie talks about the products in this collection and offers insights into the smells and feels that one experiences while using the products. Moreover, she also offers her own little “how to” to help her readers understand how to best use the collection and its products. In fact, OROGOLD has actually witnessed a considerable rise in the demand for the 24K Multi-Vitamin Collection ever since Leslie talked about the wonders that this collection has to offer.
Whether shopping online or shopping with a friend, it is very easy to get lost. However, when you take advantage of the advice offered to you by bloggers, you get easy access to personal experiences, not trained sales speeches. This helps you to become better informed about various products and allows you to genuinely understand how particular products can transform your shopping experience. The best bloggers are famous for being friendly and chatty as well as descriptive and sincere about the advice that they have to offer to their readers. This trust factor is one of the main reasons why people believe their reviews. Basically, it is believed that if a genuine blogger reviews a product, you are getting access to his/ her thoughts and feelings, not what the brand wants you to hear.
Perhaps, one the best example of offering sincere opinions can be found in a popular blog known as Think Twice Style. Think Twice Style is run by a small town girl Sarah, who loves all things to do with fashion and style. In one of her posts, Sarah explained how to create the perfect beauty routine using OROGOLD Cosmetics. Not only did she feature beautiful pictures of the Caviar Collection from OROGOLD which allowed readers to understand exactly what to expect, she also spoke about the feelings and effects that different products from the collection offered. She based this on her own experience of using the products, thereby creating a sense of trust for the brand among her readers.
Finally, bloggers can also support retailers by encouraging their subscribers to purchase their products. Any popular blog or video channel is likely to have a number of followers and readers. One of the main reasons why people follow these blogs and videos is to get access to genuine, exciting and fresh content. By offering them with something they desire and by adding a touch of marketing into their blogs or videos, Vloggers and bloggers can actually sway public opinion towards the products that they endorse.